Branding

VISUAL IDENTITY, BRAND SYSTEMS, LOGOS, PATTERNS, TYPOGRAPHY, OTHER ASSETS


New brand identity and tone of voice for Acierno, a couture fashion house based in London and Miami.

Logo corrections and brand colors development.

Creation of synchronized patterns to serve as base for packaging.


Brand identity—encompassing both visual design and comprehensive branding across all business areas—for "Lead with Pesek," an elite advisory service for executives. The company operates in New York City.

Logo exploration and full development.

Brand book for business administrators.

Brand consistency in other elements.

‘Lead with Pesek’ in a digital space.


Elevating and enhancing brand identity across the entire organization for one of the largest Italian supermarket chains in Florida. Brand image, packaging, website, store design, delivery vehicles, and more.

Enhancement of Core Brand Assets.

Brand book for business administrators.

Menus, flyers and other templetes.

Store signs.

Delivery fleet.

‘Joseph’s in a digital space. Please visit ecommerce tab to learn more about this part of the project


Brand identity for the special project "Box of Trix"—aka Box of Beatrix. The creator of this luxury box of fresh cookies is the best-in-class pastry chef, Rory McDonald.

Creation of a brand identity and sub-brand for a specific line of product.

Patterns and a cookie box. To learn more about this part of the project, please visit the packaging tab.


Brand Identity and tone of voice for an emerging coffee shop chain in sunny Florida.

Shaping brand identity.

Logo exploration.

Store visualization. Please visit spaces tabl for more details.