Yum Florida

An exceptional café with the ambition to serve not only high-quality coffee but also healthy lunch dishes.

Orange background with white text reading 'YUM' and smaller text below saying 'Coffee & Market'. Robert Ranfranz creative studio.

“The task involved creating the branding and designing the café space to optimize operations and drive sales.

The café offers not only cakes, sandwiches, and coffee but also hot meals and even merchandise such as T-shirts and beach bags—all in perfect harmony with Florida’s beautiful summer weather.”

A plain background with red text reading, 'What if a coffee shop became your daily habit?' Robert Ranfranz creative studio.
Architectural sketch of a coffee shop interior including seating area, counter with employees, shelves, and overhead lighting with handwritten labels. Robert Ranfranz creative studio.
Illustration of a coffee shop interior with tables, chairs, outdoor umbrellas, a counter with staff serving customers, shelves with products, and seating areas for customers. Robert Ranfranz creative studio.
Collection of food and beverage items: canned sardines, coffee cans, raw salmon, cooked beef patty, carton of soy milk, canned pops, fresh strawberries, grapes, bananas, watermelon, and a package of strawberries. Robert Ranfranz creative studio.
A digital document displaying a categorized list of products under two main categories: Coffee with 88 items and Groceries with 211 items. Each category is divided into subcategories with items listed underneath, such as bakery, viennoiserie, pastry, coffee, salads, beverages, and homegoods.
A digital mood board titled 'Mood Board' with images of the beach, bread, people socializing and enjoying coffee, a coffee shop interior, a sunset, palm tree, building, a hand holding a cold drink, people at a restaurant, ocean waves, a store interior, and people sitting and walking.

Next project

Joseph’s Classic Market

Marketing support for a chain of stores in Boca Raton, Florida.

Close-up of a sign at Joseph's Classic Market featuring images of cheese, orange, steak, tomato, broccoli, and lasagna with a wooden ceiling overhead. Robert Ranfranz creative studio.