YUM Coffee & Market
New brand identity and tone of voice for Acierno, a couture fashion house based in London and Miami.
“This concept combines specialty coffee, a carefully curated café menu, and a selection of high-quality food products within a space designed to naturally integrate into everyday life.
We developed a brand identity inspired by the Florida climate and lifestyle—specifically, the beach and the sun. This branding stands out from the competition and welcomes everyone.”
“One of the criteria for this project was to design the branding in such a way that it could be adapted for other regions of the country. Different regions entail different weather conditions—hence the color exploration.”
