Joseph’s Classic Market

Everyday packaging for grocery stores, as well as packaging for takeaway or delivery meals.

Stacked orange and white cardboard boxes with a red and white logo pattern in front of a sign that reads "Joseph's Classic Market" in cursive red font with a chef's hat illustration. Robert Ranfranz creative studio.

“In this project, our task was to apply a simplified and modernized branding style to everyday packaging—ranging from materials such as takeout containers, labels, and bakery packaging, to packaging for the fresh produce department, including butcher paper and similar items.

We also developed private labels and merchandise, which you can see in the next project.”

Multiple red pizza boxes with white logo and illustrations, alongside a promotional poster with red background and white graphic of a hand holding a pizza, featuring branding for Joseph's Classic Market. Robert Ranfranz creative studio.
Image of Joseph's Classic Market pizza box packaging with a red illustration of a chef flipping a pizza dough. Robert Ranfranz creative studio.
Design template for a pizza box from Joseph's Classic Market featuring red illustrations of a chef with a pizza peel and text, with color and specifications details. Robert Ranfranz creative studio.
Two white paper shopping bags with the text 'The Joseph's Classic Market' printed in red and black, standing side by side against a plain background. Robert Ranfranz creative studio.
Two white plastic shopping bags being held up by hands, one with red text and the other with black text, both reading "The Joseph's Italian Market". Robert Ranfranz creative studio.
Design layout for a retail display sign that features the words "THE CLASSIC MARKET" in large, bold letters, with additional smaller text indicating the client, Joseph's Classic Market, and a color palette with black color specifications.

“We have also designed gift boxes that are offered year-round but enjoy particular popularity during the holiday season.”

Two black and white cardboard boxes, one open with a black and white geometric patterned interior, on a wooden surface with a plain white background. Robert Ranfranz creative studio.
Open black and white decorative box labeled 'Joseph's Classic Market' and a closed black box with the text 'Italian Tradition' on a wooden surface.
A red open box with the word 'ITALIAN' partially visible on it is placed next to a larger white and red diagonally striped box on a wooden surface. Robert Ranfranz creative studio.
White box with black text reading "Luggage's Classic Market" on a wooden surface.
A white gift box with a red ribbon, bow, and label that reads "Joyalty Classic Market," placed on a wooden surface.
Red gift box with a matching red ribbon and bow, placed on a wooden surface, against a plain white background.
Three boxes with striped paper wrapping, colors from left to right: red with white stripes, gray with white stripes, and white with black stripes. Each box has a black logo tag with a white letter 'Z' on it. Robert Ranfranz creative studio.
Three open boxes with patterned lining, labeled B.1, B.2, and B.3. B.1 has a light blue geometric pattern, B.2 has a grey checkered pattern, and B.3 has a black outline pattern. Robert Ranfranz creative studio.

“Boxes for cakes and pastries, bags for cookies and viennoiserie, and bread bags. Affordable to produce, yet reflective of the brand's character.”

A white bakery box with red and white striped sides and the logo 'Joseph's Classic Market Bakery' on the top. Robert Ranfranz creative studio.
White bakery box with 'Joseph's Classic Market Bakery' logo and a simple illustration of a slice of cake. Robert Ranfranz creative studio.
A white bakery box with red stripes on the sides and the words "Bakery Joseph's Classic Market" on the lid, placed on a gray surface. Robert Ranfranz creative studio.
A rectangular box with a red top and white sides, labeled 'Joseph's Classic Market,' placed on a gray surface. Robert Ranfranz creative studio.
Stack of red paper with white text and black lines, reading "Joseph's Classic Market" on the top sheet, with a plain gray background. Robert Ranfranz creative studio.
A white bakery box with a pattern of small, light beige and white shapes, and the text 'Bakery Joseph's Classic Market' on the top center. Robert Ranfranz creative studio.
White bakery box with black text that reads 'Joseph's Classic Market Bakery' and a line pattern on the sides, placed on a light gray surface. Robert Ranfranz creative studio.
Open bakery box with three cinnamon rolls inside on a plain gray background. Robert Ranfranz creative studio.
Person holding a red box with two large cinnamon rolls, one dusted with powdered sugar, at Joseph's Classic Market. Robert Ranfranz creative studio.
Three hot dogs in white paper wrappers with red zigzag patterns on a light gray background. Robert Ranfranz creative studio.
Three bread rolls in wrappers labeled 'Joseph's Bakery' with a decorative stripe design, set against a light background. Robert Ranfranz creative studio.
A sliced loaf of multigrain bread on top of a sheet of paper with text, with the words 'Joseph's Classic Market' and 'THE BuCHER PAPER 1A' visible. Robert Ranfranz creative studio.
Slices of bread with various textures and crusts, arranged in a row on a patterned paper from Joseph's Classic Market. Robert Ranfranz creative studio.
Sliced loaf of rustic bread on white background with black logos. Robert Ranfranz creative studio.

“Bags for prepared foods, labels for pre-packed grab and go items, and labels for cheese and meats of own production.”

Comparison of two orange fruit illustrations: one simplified and one detailed, with green leaves. Robert Ranfranz creative studio.
A digital illustration of orange juice bottles and cartons on a light background, with a left side featuring two oranges with green leaves and the text "ORANGE JUICE" written in orange. Robert Ranfranz creative studio.
Six orange juice cartons with orange and green graphics, featuring oranges and leaves, labeled '16e; Orange Juice' in orange and green text, arranged in a row. Robert Ranfranz creative studio.
Store shelves stocked with bottles of orange juice, salads, chicken dishes, and various prepared foods. Robert Ranfranz creative studio.
Graphic displaying chicken food packages labeled with the brand Joseph's, priced at $12.00, and featuring a barcode, set against a background with orange triangle patterns on the left. Robert Ranfranz creative studio.
Food packaging design featuring a green and white color scheme, displaying the brand name 'Joseph's,' and indicating a salad package priced at $12.00, with a smaller salad option priced at $7.00. Robert Ranfranz creative studio.
Illustration of food packages with steak parmigiana label, priced at $12.00, featuring black logo, black and peach color scheme, and black bowtie pattern on an orange background. Robert Ranfranz creative studio.
Packaging design for a product called 'BLT' with geometric orange and black patterns, and the words 'Grab and Go.' Robert Ranfranz creative studio.
A packaged BLT sandwich with bacon, lettuce, tomato, and bread slices, with bold red and white text on the packaging and a minimalistic background. Robert Ranfranz creative studio.
Two paper bags from Joseph's Classic Market, one with a black and beige checkered pattern and the other with a minimalist design featuring illustrations of forks and spoons, set against a plain background. Robert Ranfranz creative studio.
Two paper bags with red and white checkered patterns on the sides, one labeled 'Joseph's Classic Market,' the other labeled 'Joseph's,' with additional handwritten notes indicating different types of tape used for sealing. Robert Ranfranz creative.
Two paper bags with designs and labels. The left bag features a red illustration of food and a cup, with the text "From our family to your table". The right bag has a black design with a label "Jcm" and a black and beige striped pattern at the bottom.
Design mockup for a Ham product label from Joseph's Classic Market featuring a black and gold color scheme with text indicating 'Black Forest Ham' and dimensions 5.5 by 3.4 inches. Robert Ranfranz creative studio.
Design template for Joseph's Classic Market cheese label with black and gold color scheme, featuring the product name 'White American' and details about size and specialty cheeses.
Two labels for Black Forest ham, one black with gold text and the other red with gold text, both reading "Black Forest Ham" and "Joseph's Classic Market." Robert Ranfranz creative studio.
Three different label designs for Joseph's Classic Market Black Forest Ham, each with a distinct color scheme: black and gold, white and black, and red and gold. Robert Ranfranz creative studio.

Next project

Joseph’s Classic Market

Introducing private label products, merch and exploring brand potential for the future. Plus proposing a new categories.

Package of Joseph's Market spaghetti pasta with a background image of a plate of spaghetti with tomato sauce and cherry tomatoes, garnished with herbs. Robert Ranfranz creative studio.